How To Go Independent

An objective source to learn about independent business models

HTGI 050: Removing the muzzle--3 clear ways that communication with the world is easier as an independent advisor

PodcastSean KernanComment

We work in a highly regulated industry, so it can be tricky to communicate with the world in a way that fits your business. A large company has to deal with the reality that ten to twenty thousand advisors are potentially putting them at risk. With those two factors, it's nearly impossible to escape the lowest common denominator approach to marketing, branding, social media, etc.